Without attracting traffic to your web site you won’t make many sales or get many subscribers. To generate traffic you first need to optimize your web site then build lots of incoming links to it.
Top 7 ways to build incoming links with articles
1. Write good content
Good content means unique content that benefits the reader. You shouldn’t just scrape content from someone else’s web site or blog and claim it as your own. That is copyright infringement. Find your own unique style of writing and offer valuable information your readers can act upon. Good content builds links because people will naturally spread it around the net. It may be published to a web site, ezine or bookmarked on social media sites thus generating lots of links.
2. Submit to article directories
The top article directories receive millions of visitors every month. Include links in the resource box at the end
of your article. By submitting your article to these high traffic directories, visitors will find your web site through the links in the resource box.
3. Submit to web sites and blogs
Add your article to your own web site or blog. If you’ve already submitted it to an article directory modify it a little by changing the title and a few paragraphs. Through these small modifications you create another unique article that garners traffic and the search engines will rank it accordingly. It avoids being recognized as duplicate content.
4. Submit to ezine and newsletter publishers
Create a list of publishers that wish to receive your articles for publication. Check their rules as some require a certain number of words. Instead of just submitting to directories and hoping ezine publishers find your article, go straight to the source. You will gain more traffic as more articles get published.
5. Submit to social media sites
Social media sites such as Twitter, Facebook, LinkedIn etc receive millions of visitors. If you get links from these sites by adding content to them it will boost your web traffic.
Example
EzineArticles has a feature that automatically submits your article to your twitter account every time you submit an article to it. This is one way to easily incorporate social media into your marketing mix.
6. Write guest articles
Find high traffic web sites or blogs in your niche then offer exclusive rights to one of your unique articles as long as your resource box remains intact. Links from high traffic sites carry much more weight than submitting your article to many low traffic web sites.
7. Repurpose your articles
YouTube gets more traffic than Google. Repurpose your article into a video article and submit it to YouTube and other popular video sharing sites. Some video sharing sites allow a link to be included in the description.
Create podcasts of your articles and submit it to podcast sharing websites such as iTunes. Because these video and audio sharing web sites attract millions of visitors, links from these sites can dramatically boost your link popularity and traffic.
Learn how to attract a continuous stream of NEW visitors to your website by picking up a copy of Strategies for Effective Article Marketing.
Herman Drost is the CEO of http://www.iSiteBuild.com Web Design, Hosting, SEO.
